Geoff Powell
Geoff Powell

I started Photografica in 2006 as a vehicle for photographic excellence and it has now grown to also encompass web design.

I’ve been interested in all forms of communication my whole life – it’s just something built in. I was a voracious reader at age 7, started making movies at 13 and bought my first stills camera at 16. Life got in the way of a career in communication for a few decades. But you cannot deny who you are. In my 30s, just as I started having a family, I went back to uni and took a Communication Degree and then a Diploma in Photography, and Photografica was born.

Photografica has always been about the junction point of communication – where images and words and graphics met. So it was with that in mind that as well as shooting portraits and small commercial jobs,  I started building websites; doing the photo shoots, writing the copy, designing the layout, and putting it all together, first by hand in html/css and more recently in WordPress.

My interests are wide and varied. I hate to be put in a box and while I’m not a specialist by nature, I am a meticulous professional. I don’t believe in doing anything unless it’s done well. Since my degree I have also achieved technology, business and teaching qualifications, and as well as working on personal and commercial projects, I teach photography classes both at TAFE and privately.

So if you are looking for an affordable, customer focused, creative photographer with great design, technology and communication skills, the abilities to put it all together, and the commitment to maintain quality, don’t hesitate to call me.  I will shoot anything from portraits to food and real estate, and I specialise in building affordable websites that can be easily updated down the track.

Check out my portfolio and give me a call to discuss your needs. I would be happy to help you clarify and create your communication needs. It’s what I do.

My teaching and tutorial work now takes place under the name of iTeachPhotographers. If you need photography tuition of any kind, visit our site and get in touch!


My Values

Customer Service

My Qualifications

Bachelor of Arts in Communication (Writing and Contemporary Cultures)
Diploma of Photoimaging
Certificate IV in Small Business Administration
Certificate IV in Training and Assessment
Certificate III in Information Technology